Resources Library by ANA

Consumers' environmental concern: Are we really tapping true concern that relates to environmentally ethic behaviour?

In this paper we will present some results of several studies carried out in Denmark in which different versions of an indicator for environmental concern were used. These results allow to analyse the relationships between different aspects of...

Catalogue: ESOMAR/ARF/JMA Conference 1992: Marketing And Research Under A "New World Order"

Authors: Suzanne C. Grunert, Nils Röhme

June 15, 1992

Tourism and environmental crises

The paper illustrates and discusses the impact of an environmental crisis the appearance of an algal blooms in the Adriatic sea during the summer of 1989 on tourist attitudes and behaviours. The tourism basin involved Italy's Emilia-Romagna...

Catalogue: Seminar 1991: Travel And Tourism Transition

Authors: Giancarlo Gasperoni, Stefano Dall’Aglio

June 15, 1991

Natur's environmental barometer: Survey research as a tool in the development of precision journalism

Over the past decade citizens' action groups and initiatives in areas such as disarmament or environmental protection have made increasingly clear how important the power of public opinion is. On the subject of ecology, more than any other, we are...

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's

Authors: Edgar Piel, Dirk Maxeiner

September 1, 1990

Natur's environmental barometer: Survey research as a tool in the development of precision journalism (German)

Over the past decade citizens' action groups and initiatives in areas such as disarmament or environmental protection have made increasingly clear how important the power of public opinion is. On the subject of ecology, more than any other, we are...

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's

Authors: Edgar Piel, Dirk Maxeiner

September 1, 1990

The general image of industry

This report shows the image position of industry in the Austrian population by quantitative research representative for people up from 14 years. Research program covers spontaneous associations to the stimulus "industry", advantages and disadvantages...

Catalogue: Seminar 1986: Problem Solving In Industrial Marketing

Author: Werner Till

Company: GfK

June 15, 1986

Predicting levels of nuisance from traffic changes

There has been considerable interest, in recent years, in assessing the environmental effects of traffic. The purpose has been either to predict the impact of now roads and traffic management schemes or to identify those locations in most need of...

Catalogue: Papers 1982: Social Research And Prediction

Author: A. M. Mackie

June 15, 1982